Benjamin Moore^®

Engineered with Gennex^® Color Technology, delivering unmatched color and durability in a zero-VOC waterborne colorant. It's the "why" behind Benjamin Moore's renowned quality.

Interior Paint

	Aura^®	Regal^® Select	Ben^®	Waterborne Ceiling	ADVANCE^®
Performance	The ultimate in performance and color vitality	A trusted premium paint that offers outstanding durability	A user-friendly paint that puts premium color within reach	A flawless look for your ceilings in any color.	A high-end, furniture-like finish for interior woodwork
What Makes it Great	Proprietary Color Lock^® Technology for richer colors that stay true over time	Proprietary stain release technology that is easy to clean with less scrubbing	Formulated to smooth out brush marks and allows you to fix mistakes before they dry	Ultra-flat finish to hide ceiling imperfections	The application qualities and performance of conventional oil paints in a low VOC formula
Top Features	Proprietary Color Lock Technology for richer, truer color Extreme hide so it covers dark colors and imperfections in fewer coats Self-leveling finish for unsurpassed surface smoothness Paint & Primer Zero VOC	Proprietary stain release technology that is easy to clean in a wide variety of finishes Excellent hide and coverage for a uniform finish Trusted by consumers and professional painters for more than 50 years for its high quality, consistent results Paint & Primer Zero VOC	Formulated for an easy painting experience Great touch-ups characteristics Durable and washable Paint & Primer Zero VOC	Ultra-flat finish reduces glare Goes on easily with minimal splatter Available in thousands of colors Zero VOC	Cures to a hard, durable finish ideal for interior trim, doors, and cabinetry Superior flow and leveling for a furniture-like finish Cleans up with soap and water Low VOC

Exterior Paint

	Aura	Regal Select	Element Guard^®
Performance	Brilliant exterior color engineered to last	Protective exterior coating with superior adhesion	Paint with confidence: Provides Early Rain Resistance and low temperature application.
What Makes it Great	Proprietary Color Lock Technology for richer colors and superior fade resistance	100% acrylic-fortified formula with advanced alkyd technology for superior adhesion, even on chalky substrates	Element Guard performs in any weather and is specially formulated to tackle one of the most difficult painting environments: high moisture. Element Guard can be applied at least 60 minutes before rainfall and at temperatures down to 35 °F.
Top Features	Proprietary Color Lock Technology for long-lasting color High-build formula provides extreme hide and coverage for fewer coats Outstanding durability against the harshest weather conditions Super premium 100% acrylic latex paint and primer	Superior adhesion for hard-to-coat surfaces Provides a mildew-resistant coating, even in humid conditions Resists fading, cracking, and peeling Paint & Primer	Provides excellent adhesion. Great coverage, durability, and color retention. Element Guard's 100% acrylic resin provides protection against wind-driven rain, excessive humidity, and other harsh weather conditions.100% acrylic paint.

Benjamin Moore^®

Engineered with Gennex^® Color Technology, delivering unmatched color and durability in a zero-VOC waterborne colorant, It's the "why" behind Benjamin Moore's renowned quality.

Interior Paint

Sheen Level	Ultra Flat/Flat	Matte	Eggshell	Pearl	Satin	Semi-Gloss	High-Gloss
Finish Performance	Our lowest sheen. Most forgiving of imperfections	A just-noticeable sheen. Optimal durability at a low sheen	A low sheen that provides a soft glow. Durable and easy to clean	A medium sheen or gloss. Maintains high durability	A low gloss that lends a distinctive lustre. Durable and easy to clean	Luminous finish with a durable gloss. Highlights architectural details	Gives a mirror-like finish. Easy to clean
Best Uses	Ceilings	Low-traffic areas such as bedrooms and dining rooms	High-traffic areas such as kitchens and family rooms	High-traffic areas, hallways	Doors, trim and cabinets	Doors, trim, furniture and cabinets	Doors, trim, architectural details
Available in	Flat: Regal^® Select, Ben^® Ultra Flat: Waterborne Ceiling Paint	Aura^®, Regal Select, ADVANCE^®	Aura, Regal Select, Ben	Regal Select	Aura, ADVANCE	Aura, Regal Select, Ben, ADVANCE	ADVANCE

Exterior Paint

Sheen Level	Flat	Low Lustre	Satin/Soft Gloss	Semi-Gloss
Finish Performance	Our lowest sheen. Most forgiving of imperfections	A low sheen that provides a soft glow. Durable and easy to clean	A low gloss that lends a distinctive lustre. Durable and easy to clean	Luminous finish with a durable gloss. Highlights architectural details
Best Uses	Siding	Siding	Doors, trim, shutters and windows	Doors, trim and outdoor furniture
Available in	Aura, Regal Select, Element Guard	Aura, Regal Select, Element Guard	Satin: Aura Soft Gloss: Regal Select, Element Guard	Aura

Paint Coverage - Benjamin Moore^® Paint

Brand	Coverage
Aura^®	350-450 sq. ft. per gallon
Regal^® Select	400-450 sq. ft. per gallon
Element Guard^®	300-400 sq. ft. per gallon
Ben^®	400-450 sq. ft. per gallon
Waterborne Ceiling	400-450 sq. ft. per gallon
ADVANCE^®	400-500 sq. ft. per gallon